:: Marketing and Public Relations

28 Of The Best Referral Marketing Apps for Ecommerce

Referral Marketing is all about growing your sales through word-of-mouth marketing. When you have a solid referral marketing program, it allows your existing customers to bring new buyers to your online store. This not only significantly reduces spending on bringing new customers to your shop, but also increases customer retention.

It’s a fact that loyal customers have a higher conversion rate than new customers and have a higher Average Order Value (AOV). This makes customer referral programs the most cost-effective and lucrative marketing strategy that your business can adopt.

For a referral program to work, you need to reward the person making the referral. Referrals are tracked using a referral code, a rewards card, or a referral link. Referral marketing software automates the payout of these referral rewards. Below are some of the best referral marketing programs to help boost your online store’s revenue.

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Referral Candy

Referral Candy

Referral Candy is a website that allows you to grow your sales through word-of-mouth (or referral) marketing. You can reward your customers for referrals and watch the sales and shares roll in. It’s a referral program that runs itself and rewards are automatically paid out. This feature allows the business owner to free up their time so they can run their business. If you’re wondering how a certain referral program is performing, there are actionable analytics, and detailed dashboards to see which customers are high-performing referrers.

Post Affiliate Pro

Post Affiliate Pro

Post Affiliate Pro is an affiliate marketing software for tracking affiliate programs and networks to bring other marketers on board and help your revenue grow. It has a very intuitive dashboard for both merchants and affiliates making it easy to navigate and manage. You can integrate Post Affiliate Pro with any website or shopping cart, or use one of their pre-made connectors. It is the number one rated and most reviewed affiliate software, based on 400+ reviews on 3 independent software marketplaces and review platforms.

UpViral

UpViral

UpViral is all about increasing traffic, which creates more leads, and ultimately, more sales. UpViral’s sweepstakes & rewards is a quick and easy method to grow your online business UpViral is one of those one-stop shops where you can find everything you need to create the best viral campaign for your store. UpViral gives you the flexibility to create the right contest. Its Campaign Wizard will take you through the process step by step. When it comes to sales funnels, you can choose from many pre-designed templates and customize them to suit your needs.

Genius Referrals

Genius Referrals

Genius Referrals helps you set up your brand for success by leveraging your online store’s existing customers so you can make the most of them and increase revenue. It gives you the ability to manage everything from an easy-to-use, single, integrated platform. Simply engage with your audience and provide an incentive for them to spread the word about your online store. The software will track the conversion metrics for you so you can see where your new customers are coming from. Referred customers have higher value and higher retention rates.

… More Referral Marketing Apps for Ecommerce

18 Of The Best Marketing Automation Tools

Automated Marketing makes a lot of sense as it frees up a lot of time on what can be repetitive tasks. It also assists in creating marketing processes that are more efficient and get quicker results when compared to conventional marketing methods for online stores. Below is a handy list of some of the best-automated marketing tools to help optimize the way your online business is run.

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16 Of The Best Mobile App Marketing Tools

Mobile app marketing tools, which are an extension of web-based marketing tools, can help you reach your app marketing goals.  Below is a handy list of some of the best mobile app marketing tools.

As an effective and successful marketer, you need accurate answers to all of your questions, regarding what’s marketing strategies are working, which aren’t, what’s the ROI (Return On Investment) for a campaign, what channels are performing better than others, and so on. This is where a good tracking software tool becomes an invaluable weapon for any marketer as it answers questions that otherwise go unanswered. Many of the link tracking tools listed below double as link shorteners. These link or URL shorteners are very handy especially when promoting affiliate links that can be very long and appear untrustworthy. See also URL Shorteners. Below is a list of some of the best tracking tools to allow you to analyze what’s working and what’s not with your marketing.

18 Of The Best Public Relations Apps for Ecommerce

One of the most effective ways to showcase your brand, promote it, and track your progress is by using an online Public Relations tool. Once upon a time, all PR companies were offline, but now all media platforms have moved online, which broadens your company and brand’s reach exponentially. An online PR tool can help businesses source new media opportunities, track media relations,  find influencers and journalists, and build a relationship with them. Below is a handy list of some of the best PR tools to help your online business grow.

17 Of The Best Pinterest Marketing Tools

With over 1 Billion monthly users, the power of Pinterest cannot be ignored or underestimated when it comes to growing your brand and increasing profits. Pinterest is a visual search engine that has grown tremendously in the last 5 years. Below is a handy list of the best tools for Pinterest marketing to help increase your community, engagement, and your store’s revenue.

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